It was never about a hot dog and a Coke^®!

Welcome to the official website for Rodney L. Hurst Sr.'s newly published first book, "It was never about a hot dog and a Coke^®!". This book is a personal account of the 1960 sit in demonstrations in Jacksonville, Florida and Ax Handle Saturday. Read more about Rodney Hurst...

"A compelling look at the bloody events of August 27, 1960 and the history of the Civil Rights struggle in Jacksonville, Florida."

On August 27, 1960, more than 200 whites with ax handles and baseball bats attacked members of the Jacksonville Youth Council NAACP in downtown Jacksonville who were sitting in at white lunch counters protesting racism and segregation. Referred to as Ax Handle Saturday, in "It was never about a hot dog and a Coke^©!" Rodney Hurst chronicles the racial and political climate of Jacksonville, Florida in the late fifties, the events leading up to that infamous day, and the aftermath.

It was never about a Hot Dog and a Coke again receives National Acclaim

It was never about a hot dog and a Coke is the Second Place winner in the Non-Fiction Memoir/Autobiography Category of Premier Book Awards National Book Competition. Read more...

"It was never about a hot dog and a Coke" voted Best book and Best Non-Fiction book on PremierBookReviews.com

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HURST BOOK RECEIVES NATIONAL ACCLAIM

June 30, 2008 – Jacksonville, FL
Rodney L. Hurst Sr's It was never about a hot dog and a Coke, was recently named as a Runner-up in the Biography /Autobiography Category in the 2008 Beach Book Festival and was awarded Honorable Mention in the Biography/Autobiography Category at the 2008 New York Book Festival.

The complete list of winners and honorable mentions is online at www.beachbookfestival.com.